Solving the Memory Wealth Gap

Older generations often have fewer video memories compared to younger generations. Partnering with Coca-Cola, known for their technological innovation and their "sharing happiness" campaigns, we created Retrospect. This initiative transforms old photos into a new repository of digital memories, preserving and revitalizing cherished moments for all generations.

Skills Utilized: Art Direction, Campaign Creation, Media Planning, Adobe Creative Suite, Idea Conception.

Case Study

The Problem

The Technology Used

How To Bring Your Memories to Life

Creative Executions

In collaboration with

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